Content Writing Guru
Victoria has almost 10 years of experience in writing compelling stories, bringing a nuanced editing eye to pieces of collateral and developing results-driven content strategy – all for a variety of clients and verticals.
From local publications to start-ups to large corporations (both B2B and B2C), she has been assisting editorial clients and organizations with their content needs both in an internal capacity and as a freelancer/contractor. Victoria has a strong background in translating technical research and reports into consumer-facing copy.
In her most recent role as a content specialist for a rapidly growing SaaS company, Victoria has been integral in the vast diversification of the company’s content portfolio and the increase in their lead to deals conversion rate over the last year. Her piece for Popular Science, “Beer Bellies are a Myth,” was syndicated across the Internet by websites such as Slate and ABC. A video she conceptualized and wrote the script for won an Addy in 2019.
Pursuing her love for all things writing and editing, she graduated from Northwestern University’s Medill School of Journalism in 2013 with a focus on magazine writing and editing. Outside of work you can find Victoria volunteering at a local dog shelter, practicing yoga or attempting to train for a race.